How to Craft a Multi-Sensory Experience: Engaging Audiences through Touch, Sound, and Scent in Your Exhibition Stand

When a prospective customer sees your business stand at an exhibition they are attending, they will form an impression of it in just 3 to 4 seconds. That means it is critical that you have a design that draws in attendees and entices them to learn more about your company. You should also consider whether you want to include technology in your stand. Tech has become a staple of modern stand designs, and it can be an effective way to convey your business and message.