In the 40th issue of ICCM Magazine, Norman Greig, the Secretary General of World Cement Association, discusses issues such as the cement sector’s main economic challenges, strategies, alternative fuel usage and sustainability practices. CW Research analyzes the evolution of world cement prices in 4Q 2017 and presents its forecasts for 1Q 2018. Additionally, focus is given to Nepal's climbing cement market, which is poised to exceed 10 million tons of cement demand per year by 2023 amidst a challenging background. We also look at the future of the use of petcoke in the Indian cement industry, as concerns increase over a possible country-wide ban.