Destination and Tourism Marketing:

Next Generation Travel Shopping

  • Details
  • Description
Published by:
Ian R Clayton
Published:
11/8/2009
Specs:
Standard / 8.25" x 10.75"
8 pages Saddle-stitched
Category:
Travel & Vacations
Tags:
bookings, destination marketing, tourism marketing, travel branding, travel shopping

What is Branding - How is it impacted by marketing strategy. This issue deals with the pros and cons of distribution vs. direct sales. It introduces the next generation travel shopping solution where technology, bookings and marketing merge.

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3 other publications

Destination and Tourism Marketing: Next Generation Travel Shopping


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