Zayra Lespier (zlespier)
About Effen Haute Magazine
The concept behind Effen Haute is appeal, it is a bold statement for the trendsetter and the artist as well as the business owner. It is a whole lot of exposure, another avenue of advertising and promotion. Effen Haute is the effort you put into making your dreams a reality, a strong, powerful and positive movement. This is not just a statement but a positive mental attitude. Effen Haute is for the model who owns the runway, for the artist who rocks the mic, for the club owner the promoter and the DJ who makes the spot pop. This is for all of Louisiana's up and coming businesses and talent.
Effen Haute’s main focus is positive advertising promoting and networking. Current trends such as social networking and word of mouth continue to gain importance in the consumers purchasing patterns, the "urban" concept is becoming a little less ethnic, and a little more of a positive mind-set every day. Effen Haute is going to jump through the open door of opportunity and capitalize. We plan to take the lead before the newest urban mind-set becomes something created by main stream media and watered down. Effen Haute will make it's own footprint into mainstream media on our terms.