The Digital Horizon

Peering off into the digital horizon, this issue aims to highlight emerging trends in digital marketing and the strategies companies should take. In the featured interview with eBoost CEO Micha Mikailian, he shares some experiences as a successful entrepreneur and discusses his perspective on the future of digital marketing. Contributing author and eBoost Business Development Director, Nick Urbani, sheds some insight on the process of persona development and discusses why “Marketing Should Be Obvious.” Additional articles written by the Alpha Theta Omega intern class address how puzzling it may be deciding where to put future resources into. In “Piecing Together the Digital Puzzle,” we supply some simple tips to improve your online presence. SevenOneTwoFive also shines some light on the issue of online privacy and ways to keep you protected in the article “Public Privacy.” Finally, this issue presents some interesting websites to explore as well as useful phone apps that keep you on the move.