MSL Institute - MSL Best Practices:

MSL Metrics Benchmarking Research Report

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  • Description
Published by:
MSL Institute
Published:
1/8/2011
Specs:
Standard / 8.25" x 10.75"
100 pages Saddle-stitched
Category:
Business & Finance
Tags:
key performance indicators, medical science liaisons, MSL metrics, reach and frequency

A Classic Primer that All MSL Directors Should Own. Synthesis of 5 years of MSL Institute's MSL metrics research. MSL Institute's metrics research goes beyond regurgitating data and graphs: this original research report provides you with the key insights you need to critically think about the type of metrics that make sense for your organization.

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